Las Vegas Multiplayer Card Game app doubles its money and revenue with Fiksu Retargeting
A popular Vegas-style multiplayer card game app wanted to increase player activity and revenues from its user base.
Ongoing retargeting campaign to keep app visible and to increase in-app purchases. Leveraged Fiksu’s DSP and Fiksu automated user segmentation to identify the most productive targets.
Increased the number of users purchasing by 110%, at a cost 75% lower than new acquisition.
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