Tag: iPad

Don’t treat yourself to an iPad just yet: Fiksu DSP data reveals new models on the way

There have been plenty of rumors predicting Apple’s release of new iPads. So we perked up when digging into our SDK data we spotted evidence that the newest iPads are being tested now, and probably on pace for a spring release. The timing makes sense. Since the iPad’s debut in 2010, there’s been a steady decline in consumer enthusiasm for purchasing the devices. And that’s a problem for Apple, which wants the iPads to be a premium product, with a premium sticker price. What is the data and where does it come from? What this graph shows is a steadily increasing…..

Reach Users of New Mobile Devices this Holiday Season: The Possibilities are Endless!

Millions of smartphones and tablets will be given as gifts this holiday season. In fact, Apple is expected to ship nearly 72 million iPhones this quarter, driven largely by holiday sales. And while the iPhone may seem to be the more popular device at the moment (see the staggering adoption rates on our tracker), iPads are traditionally among the most gifted devices on Christmas. That said, it’ll be interesting to see how iPads fair this year with some stiff competition from the larger smartphones. But be it iPhones or iPads, there will be millions of new mobile devices being unwrapped…..